O.K. If I'm reading Brian Hibbs report of DC's report at the ComicsPro meeting correctly:
They rebooted DC comics with same day digital fully expecting that the digital sales would skyrocket.
Instead, the physical comics skyrocketed, and digital was a pale shadow. They are now seeing digital as a promotional tool for the comics instead of the other way around.
It turns out, most of the digital encoded comics were never redeemed -- the copies were being bought as a collectable, instead.
Would seem to me that the comics publishers should really continue to support comic books until the situation clearly changes, instead of trying to pull the rug out from under them.
(I've said it many times -- I think the book people should have tried the same thing, (digital same price) but they didn't, alas. They are busily self-destructing.)
Is there a newspaper or magazine that hasn't done digital? And how are they doing?
They rebooted DC comics with same day digital fully expecting that the digital sales would skyrocket.
Instead, the physical comics skyrocketed, and digital was a pale shadow. They are now seeing digital as a promotional tool for the comics instead of the other way around.
It turns out, most of the digital encoded comics were never redeemed -- the copies were being bought as a collectable, instead.
Would seem to me that the comics publishers should really continue to support comic books until the situation clearly changes, instead of trying to pull the rug out from under them.
(I've said it many times -- I think the book people should have tried the same thing, (digital same price) but they didn't, alas. They are busily self-destructing.)
Is there a newspaper or magazine that hasn't done digital? And how are they doing?